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Platinum Umbrella Award

With the new prestigious Platinum Umbrella Award for Best Cross media formats Mediamixx International festival and market’09 presents for the first time a complete new and unique competition model in the region. The Platinum Umbrella admires and encourages integrated thinking, creativity and digital innovation in the media field.


With this new award the festival focuses on the future of media development – cross media platforms.

In the competition for best Cross media formats, the participants are competing in the following categories:

Categories:

  • Best TV program using one other media channel for content distribution
  • Best Radio program using one other media channel for content distribution
  • Best Print media using one other media channel for content distribution
  • Best TV program using more than one other media channel for content distribution
  • Best Radio program using more than one other media channel for content distribution
  • Best Print media using more than one other media channel for content distribution
  • Best Interactive TV program
  • Best Interactive Radio program
  • Best Corporate media web site

See also:

, Accreditations